Should chain stores be required to fit in with the character of a neighborhood, and should their proliferation be capped? Those are some of the crazy ideas being tossed in my mind. But, WOW these are some drastic measures for a capitalist society. We need to start working toward formulating a retail zoning plan for the neighborhoods that would prevent chain stores from displacing local businesses and generally keep them from swamping the area more than they already have. Will local politicians' endorse the plan? It's way too early to tell, but we may be approaching the day when enjoying a gingerbread latte, Starbucks latte, while strolling Rainbow St. could be considered a dangerous political high-wire act.